Fewer than half of small ecommerce businesses track their fraud costs by transaction type. Each business has a unique risk profile based on its vertical, niche, markets, specific products, payment security practices, and other factors. E-retailers need to know what’s working and adapt that approach to other channels or payment types to reduce fraud rates there. The right fraud prevention analyses for ecommerce data can help retailers adjust their program’s parameters in each payment method and how they use it.”]