Wells Fargo’s Rob Zerby says Consumer Awareness Is Key to Fraud Prevention. He says banks and credit unions should increase the number of services they offer to customers for enhanced fraud detection and prevention. Zerby serves as program manager for both fraud and anti-bribery and corruption for Wells Fargo Community Banking. He has spent more than 21 years in risk management, information technology and decision science and has been in charge of the bank for more than two decades. For more information, visit http://www.fraudalert.com/fraudprevention.com.”]