Asia-Pacific trails only Europe in terms of TTCI score and rate of score improvement. Region is biggest source of global outbound tourist spending, with most of this spent on intraregional travel. Region has a robust balance of natural and cultural resources to generate tourism. Despite Asia’s many strengths, the region does face several challenges: environmental sustainability remains the regions greatest competitiveness constraint. In the ten years to 2029, the World Travel and Tourism Council forecasts that regional countries covered by the report will increase their T&T GDP by nearly 80%.”]