Most successful attacks on client desktops occur when end-users are duped into launching Trojan horse executables. No matter how up to date your organization’s anti-virus software is, there is no 100 percent effective way to stop this type of attack. Anti-malware software is struggling as never before to detect the tens of thousands of new variants being generated daily by criminals. Software developers need to take the best of all the various technologies (signature detection, heuristics/behavior detection, whitelisting, blacklisting, code signing, community groups, and so on) and make them work in concert.”]
Source: https://www.csoonline.com/article/2631645/the-killer-app-for-mashing-malware.html