Insider threat events can have a direct impact on the market value of a business. Intrinsic value, market value, intrinsic value, and revenue can also be directly impacted by insider threat events. Reputation impact can be assessed by examining three areas: public relations expenditures, customer relationships, and the devaluation of trade names. Remediation costs can be much higher and exceed over $10 million, according to Deloitte. Culture is the lifeblood of any organization, however, culture is often ignored when impacts are discussed.”]