Microsoft has launched yet another privacy awareness campaign. The company says 85 percent of Americans are concerned about their online privacy, but “far fewer” take action. The campaign runs online, in print, and on TV, billing Microsoft as the “good guy” of online privacy. Microsoft previously attacked Google directly in the “Don’t get Scroogled” campaign, which highlighted Google’s alleged wrongdoings. Some members of the Digital Advertising Alliance, as well as Yahoo, said they would not honor the Do Not Track setting.”]
Source: https://www.csoonline.com/article/2133321/new-microsoft-campaign-promotes-privacy-prowess.html