Security effectiveness can be an elusive object to measure, Dr. Larry Ponemon of the Ponemon Institute says. Ponemon’s Security Effectiveness Score is based on 24 attributes, including the ability to withstand cyber attacks and compliance with all applicable regulations and laws. The score, the higher the score the security posture, the greater the risk to avoid a breach, and the lower the cost to mitigate a breach. And those benefits have ripple effects that span protecting the company reputation to increasing customer trust and loyalty.”]