McAfee Labs report assesses the marketplace for stolen medical records. Price per record for stolen patient medical records remains lower than financial account records and retail payment account information. Cybercrime-as-a-service economy is developing specifically around health care industry data. Most lucrative cybercrime targeting pharmaceutical, biotech intellectual property data is pharmaceutical, biotechnology intellectual property. The average health record price point to be greater than that of basic personally identifiable information, but still less than. that of personal financial account data.”]