MasterCard is launching a pilot program to help shoppers improve the security of their transactions by taking photos of themselves. The program focuses on biometric authentication, including methods such as facial identification, voice recognition and cardiac rhythm, through a wearable wristband. MasterCard and Visa are piloting commercial tests for facial and voice recognition apps to authenticate cardholders. The new standard will move security infrastructure beyond the PC era, supporting emerging technologies and changing consumer needs, the company said.MasterCard said its pilot program will result in far fewer password interruptions at the point of sale.”]