Nearly half of pet owners in Britain have bought gadgets to keep their four-legged companions well fed, in shape, and entertained. The global market for pet wearables is growing rapidly due to the increasing awareness among animal lovers about their pets well-being. Devices for pets enable activity tracking, such as monitoring heart and respiratory rates, rest patterns, or calorie burning. Devices generate data that pet owners can take to the vet if necessary, to better treat the animal if it gets sick.”]

