In 2016 consumers were exposed to a larger number of high profile data breaches than any year previously. Identity theft was the leading type of data breach last year, accounting for 59% of all data breaches. Only 16 percent of consumers surveyed worldwide claim to have a complete understanding of encryption. If consumers dont truly understand the measures that businesses are putting in place to protect their data, they won’t be aware of how secure their data is. There are five key steps that any business must undertake when protecting their own and consumers data: Understanding data, using two-factor authentication and keeping encryption keys safely stored.”]