Indiana University researchers targeted eBay users with a phishing attack. The researchers had a success rate of up to 14 percent per attack per year. “We think spear phishing attacks will become more prevalent as phishers are more able to harvest publicly available information to personalize each attack,” the researchers said. The attacks had a successful rate of 14 percent, compared with previous estimates that phishing yields a 3 percent success rate. The researchers, Markus Jakobsson and Jacob Ratkiewicz, thought of this as “spear phishing””]
Source: https://www.csoonline.com/article/2121636/ebay-phishing.html

