72% of Americans say they are ‘very concerned’ to ‘extremely concerned’ about their online privacy. The survey found a gap between the high levels of online privacy awareness and concern respondents report, and the low levels of action they take to combat these concerns. 17% of people admitted to taking no action to protect their personal data online in the past 12 months and among those that did, 60% updated a password online. The psychological barrier preventing action on privacy-focused options or how to make the change was perceived as the number one barrier to enacting their intentions for change.
Source: https://www.helpnetsecurity.com/2021/02/16/protecting-data-online/