Alibaba has called on the Chinese authorities for clearer laws and higher penalties to crack down on counterfeiters. Only 33 or 0.7 percent of the cases resulted in convictions. Chinese authorities investigated only 1,184 cases of 4,495 possible leads on counterfeiting submitted by Alibaba in 2016. U.S. Trade Representative included Alibaba’s Taobao.com marketplace in the ‘Notorious Markets’ list of notorious Markets for 2016 after a long break. The company claimed to have used big data technologies to target factories and shops that were selling knockoff.”]

