Phishing attacks can range from basic individual financial theft to sophisticated campaigns against organizations, companies, or people of interest. Phishing is currently involved in over 80% of reported breaches, attackers are noticeably changing tactics to include social media messaging (Facebook, LinkedIn, etc.) and SMS/text. The traditional username/password model is fundamentally broken and the traditional username and corporate communications are intertwined. There are 6 common problems that get in the way of progress: The target is moving (and growing) Ethical phishing programs suffer from diminishing returns.”]
Source: https://www.csoonline.com/article/3342201/6-ways-to-equip-your-phishing-tackle-box.html