The 2019 Cost of Data Breach Report from IBM Security and the Ponemon Institute found that 36% of the cost of an average data breach was due to business disruption, a category that includes lost customers. The report concluded that the loss of customer trust had serious financial consequences, on businesses experiencing a data breach. IT and security teams responsible for managing an incident dont feel responsibility for promoting and preserving trust or reputation. There are a number of steps you can take to preserve your high-trust customer relationships.”]

