General Data Protection Regulation is a well-known EU-driven regulatory framework. It codifies the ownership, accountability and rights of service providers and consumers alike. The importance of adherence or not to this can really make or break an organization. It means the more we collect, the better our eventual AI algorithms will be, but that flies right in the face of data minimization The mantra I oft hear is we will collect it now because we can and can analyze and discard what is not needed later.”]