The best way to understand a customer is to work with one or to have been one, says IT expert. Here are three simple rules that seem incredibly obvious, yet it’s surprising how few follow them. Listening and listening goes to the core of any relationship between a vendor and a customer. You must show your customer’s problems are your top priority, and that you will put more effort into addressing his or her problems than in trying to sell new product or a new product. Following up with a customer’s needs will do a lot to further trust and cement a long term relationship.”]
Source: https://www.darkreading.com/analytics/what-customers-really-want

