There are companies who regularly compromise their customer data as part of their business operations without ever telling the customer they’re doing so. These companies have that data legitimately, with permissions given to them by the user, but the company then goes on to sell the data to a third party or uses it to cultivate additional information beyond what the end user ever imagined. There needs to be some industry standard to allow users to opt in on what data companies can and cannot use, especially for paid applications. Lacking this standard, legislation will likely be required, which, with history as a guide, will unfortunately be sub-optimal.”]
Source: https://www.csoonline.com/article/3387951/the-ethical-use-of-data.html