Blog | G5 Cyber Security

Sleazy Marketers Game Google’s Sponsored Ads

Companies that deal in shady free gift card offers have managed to game Google’s sponsored search results. They can pass themselves off as representing the official sites of big brands such as Walmart, Best Buy, McDonald’s. Google shut down accounts responsible for the deception when PCWorld approached the search giant this week. Source within the advertising industry familiar with this type of scheme suspects that the rogue company or companies involved knew the Internet Protocol addresses used by the Google employees charged with checking the validity of new ads. Google representatives wouldn’t disclose how they were tricked into accepting the ads.”]

Source: https://www.csoonline.com/article/2125744/sleazy-marketers-game-google-s-sponsored-ads.html

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