Phishing attacks are incredibly easy to both setup and execute. Tools will copy legitimate web pages for you; they will generate fake emails or be used to collect email addresses to send phishing attacks to. Tools can be even more streamlined with the use of tools which make the job easier for a would be scammer. Finally, I will discuss why phishing is still so popular and not only how you can protect yourself but how you. can help protect others too. Phishing is one of the biggest problems facing computer users today.”]
Source: https://blog.malwarebytes.com/101/2012/07/phishing-101-part-3/