The Information Card Foundation (ICF) hopes to unite the various industry efforts and vendor products for Internet-based information cards and virtual wallets. Microsoft, Oracle, PayPal, Novell, Equifax are among the founding members of the ICF. The ICF will promote the concept of information cards as a metaphor for getting users to adopt online identities. The idea is for users to be able to control the distribution of their personal data in each information card, which they would set up for various purposes.”]