More than 39,000 organizations applied for.co domains during a “prelaunch” phase for signing up big-name companies. BMW, Canon, Honda, Nike, Nokia, Pfizer, Sony and Visa are among those applying. Overstock.com paid $350,000 to acquire “O.co” to make it easier for shoppers to find its Web site. Political news site Politico is using Politi.co as its official URL shortener for Twitter’s Twitter page.”]
Source: https://www.csoonline.com/article/2125842/global-brands-snap-up–co-domain-names.html