82 percent of C-level data executives say data quality concerns represent a barrier to data integration projects. 80 percent also find it challenging to ensure data is consistently enriched with proper context at scale. 65 percent of staff will only trust data-driven insights that confirm their existing gut feel. Data teams spend too much time on average (40 percent) cleaning and prepping data for analysis, with some reporting as high as 80 percent. Software and technology companies lead the way on establishing an analytics program that reveals insights.
Source: https://www.helpnetsecurity.com/2021/06/29/data-integrity/

