Some of the most important assets in the online presence are content and backlinks. While you can control the amount of content you push into your blog, there is no guarantee that you will ever receive any backlinks from any website on the Internet. These backlinks can actually be used to generate traffic and advertising revenue for the spammer on behalf of unwary webmasters. This technique has been around for a couple of years, but few bloggers actually know about how it works. The idea is simple. An automated bot is instructed to surf on a list of blogs. Its activity will be logged as regular traffic by any statistics script you may have installed.”]

