Amazon’s Kindle Fire ads have long gone after tablets over readability in sunlight. But now that its Kindle Fire is a glare-prone LCD turbo-tab itself, the company has chosen a new battlefield: price. The iPad is, believe it or not, also a pretty fantastic bargain. It’s great for what it is, but you’re basically making fun of a Lexus for not being a Kia. Oh, one more thread has remained in the Amazon ad oeuvre : and very attractive bikini ladies own Kindles, awkward doofus dudes own iPads.”]
Source: https://gizmodo.com/amazon-attacks-ipad-on-price-doofusism-5883651