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ADT Ad Campaign Scares Homeowners Into Buying ADT Security

ADT marketing professionals would slip a spring-loaded box under the doors of apartment and condo owners in Santiago, Chile. Once clear of the door, the box would spring into shape, making it appear as though the world’s most generous burglar had been inside. The box read “Breaking into your apartment is easier than you think” but did not include a prompt to call the police. Not that it needed toresidents probably did that on their own, but it didn’t need to.”]

Source: https://gizmodo.com/adt-ad-campaign-scares-homeowners-into-buying-adt-secur-5654365

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