Ticketmaster has dumped the reviled challenge-response test and put in its place software created by Solve Media. The new system asks for well-known phrases, descriptions of brands, or with simple multiple-choice questions. CAPTCHAs are designed to be hard for robots, easy for humans. The company’s executive vice president of e-commerce said preliminary trials show customer satisfaction is ticking up, security hasnt suffered, and the new system has halved the time users take to solve a CAPTCHA puzzle.”]
Source: https://nakedsecurity.sophos.com/2013/02/01/ticketmaster-captcha/