Every smartphone user requires an email address for starting a new application. Email is the fastest means of communication and many companies use email as their marketing source. Email personalization uses the personal information of the subscribers and fetches out more email addresses. Nowadays email users get tons of emails every day but only a few of those emails are opened by users. By this, most of the users open your mail and you will get more new customers. Here, I am going to guide you with 7 techniques that will help you in attracting more users to your services.”]
Source: https://gbhackers.com/what-is-the-role-of-personalization-in-email-marketing-tips-and-examples/