MasterCard is testing a new facial recognition technology that would let customers to authenticate themselves by taking a selfie. The use of the selfies aims to replace SecureCode system currently adopted by MasterCard to verify the identity of its customers while shopping online. The company is currently testing the selfie based authentication with a group of 500 consumers, the intent is to gradually extend it to other customers of the financial institution. Financial organizations are working to increase the efficiency of authentication processes and at the same time to improve the users experience.”]
Source: http://securityaffairs.co/wordpress/38334/digital-id/mastercard-selfies-authentication.html