Organizations that allow users and third parties to list products and services, post reviews, classifieds and other content on their ecommerce, mobile and social media platforms have become major targets for scammers looking to steal credentials, take over accounts and conduct other malicious activity. A recent study by Sift found a 109% increase in instances of attempted content abuse between January and May 2020 over the same period last year. Digital channels belonging to certain industries, such as ticketing and events, digital marketplaces and those providing local services, were more prone than others to host malicious user-generated content.”]
Source: https://www.csoonline.com/article/3573762/content-fraud-takes-a-bite-out-of-brand-reputation.html