The vast majority of my time is spent explaining to customers the importance of security and how they will benefit from it. I often hear the same phrase over and over again, I totally see what you are talking about, and I agree, but how am I going to justify this expense to the people who write the checks? My career isnt spent only describing technical jargon like message security headers But a good part of my job is helping our customers evangelize the solutions they are investing in to their own customers and management.”]
Source: https://www.csoonline.com/article/3285105/making-the-case-for-security-spend.html