Ronald Raether: How a company communicates in the wake of a major breach incident can play a major role in maintaining the organization’s reputation and minimizing the financial impact of a breach. He says it’s important to gather all the facts and understand the breach inside and out. The Internet and social media now are of greater importance, in his opinion, than print and television, he says. Raether has successfully defended companies in more than 25 class actions. He also discusses the importance of creating a call center to field inquiries from consumers.”]
Source: https://www.databreachtoday.com/post-breach-what-to-say-a-4743