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What Consumers Really Think About Privacy

The International Association of Privacy Professionals recently held a think-tank event called Navigate. Participants learned about the complexities of consumer perceptions on privacy by exploring the results of focus-group research. Consumers do not take the time to read – nor do they have any desire to read privacy notices. When forced to read a privacy notice, consumers tend to feel worse about the data practices about the company in question. The research offers a compelling, and perhaps startling, glimpse into the mind of consumers in the marketplace.”]

Source: https://www.govinfosecurity.com/blogs/what-consumers-really-think-about-privacy-p-1093

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