Security breaches are a fact of life, but no company (no matter how preeminent) is ever totally immune. The cybersecurity market is projected to reach a staggering $248 billion by 2023. By keeping the following strategies in mind, companies can foster customer trust and loyalty, even amidst security breaches. Being transparent, staying on the ball to identify threats early, and following best practices, have the best shot at earning and maintaining trust throughout the customer life cycle. Following a set of best practices isn’t completely resistant to failure, but it’s a basic standard.”]
Source: https://www.darkreading.com/attacks-breaches/3-ways-vendors-can-inspire-customer-trust-amid-breaches